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Daily Mail

Overseas Property - Daily Mail

Every Friday the Daily Mail property pages allow advertisers to reach 2.5 million predominately upmarket adults across the UK. Advertising holiday homes in the Daily Mail will allow you, the advertiser, to reach over 400,000 adults with savings/investments of £100,000 or more, no other national daily newspaper can provide greater coverage of this lucrative audience.

The Daily Mail allows you to reach:

  • 2,512,000
    Adults – more than any other mid-market or quality national newspaper
  • 1,506,000
    ABC1 Adults - only The Mail on Sunday reaches more
  • 2,087,000
    Homeowners - more than any other national newspaper
  • 1,610,000
    Adults who are retired - more than any other national newspaper
  • 540,000
    Adults with savings/investments of £75,000+
    - more than any other national daily newspaper
  • 420,000
    Adults with savings/investments of £100,000+
    - more than any other national daily newspaper
  • 698,000
    ABC1 Adults who agree with the statement 'I like to go back to familiar places for holidays' - more than any other paid for national daily newspaper
  • 75,000
    Adults who stayed in their own holiday home or a timeshare property abroad when on holiday – more than any other paid for national daily newspaper
Source: PAMCo Apr 18 - Mar 19. TGI Jan - Dec 18.