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Daily Mail

Claims Management - Daily Mail

Every day of the week the Daily Mail provides advertisers with the potential to reach 2.5 million predomintately upmarket readers. Daily Mail readers are financially astute and always looking for ways to tmake their money work harder for them. This might go some way to explaining why the Daily Mail reaches more adults who agree with the statement 'I am very good at managing money' than any other national newspaper.

The Daily Mail allows you to reach:

  • 2,476,000
    Adults – more than any other mid-market or quality national newspaper
  • 2,068,000
    Adults who have a credit card - more than any other national newspaper
  • 1,692,000
    Adults who agree with the statement 'I am very good at managing money' - more than any other national newspaper
  • 1,187,000
    ABC1 Adults aged 55+ - more than any other national daily newspaper
  • 515,000
    AB Adults aged 55+ - more than any other national daily newspaper
  • 340,000
    Adults who agree with the statement 'I'm interested in financial services advertising' - more than any mid-market or quality national daily newspaper
  • 269,000
    Adults who have taken legal advice in the last 12 months
    - more than any other mid-market or quality national newspaper
Source: PAMCo July 18 - June 19 | TGI Jul 18 - Jun 19