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Circulation & Readership

The most read newspaper in the UK

The Monday to Saturday edition of the Daily Mail circulates 1,173,486 copies and has a daily readership of over 2.3 million.The Daily Mail is distributed all over the UK and sells more copies than any other quality or mid-market national daily newspaper The Saturday edition of the Daily Mail sells an additional 581,000 copies, with 1,754,598 copies being sold that are read by over 3.1 million adults, making the Saturday edition of the Daily Mail the most read newspaper in the country! The Daily Mail provides advertisers with unrivalled reach of a predominately cash rich, time rich audience.     
Circulation 1 173 486
Circulation - Saturday 1 753 483
Readership 2 315 000
Readership - Saturday 3 169 000
Men 1 103 000 (48%)
Women 1 212 000 (52%)
AB Adults 641 000 (28%)
ABC1 Adults 1 430 000 (62%)
Homeowners 1 914 000 (83%)
Own home outright 1 622 000 (70%)
Savings & investments of £100k or more 484 000
As well as providing national coverage the Daily Mail also allows advertisers to target readers by region. Download the Daily Mail edition split map
Source: PAMCo Jan - Dec 19. TGI Oct 18 - Sep 19| ABC Jan - Dec 19.