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Circulation & Readership

The most read newspaper in the UK

The Monday to Saturday edition of the Daily Mail circulates 1,219,880 copies and has a daily readership of over 2.4 million.The Daily Mail is distributed all over the UK and sells more copies than any other quality or mid-market national daily newspaper The Saturday edition of the Daily Mail sells an additional 500,000 copies, with 1,739,052 copies being sold that are read by over 3.4 million adults, making the Saturday edition of the Daily Mail the most read newspaper in the country! The Daily Mail provides advertisers with unrivalled reach of a predominately cash rich, time rich audience.     
Circulation 1 219 880
Circulation - Saturday 1 739 052
Readership 2 476 000
Readership - Saturday 3 399 000
Men 1 166 000 (47%)
Women 1 311 000 (53%)
AB Adults 642 000 (26%)
ABC1 Adults 1 485 000 (60%)
Homeowners 2 072 000 (84%)
Own home outright 1 796 000 (73%)
Savings & investments of £100k or more 364 000
As well as providing national coverage the Daily Mail also allows advertisers to target readers by region. Download the Daily Mail edition split map
Source: PAMCo Jul 18 - Jun 19 Multibase | ABC Jul 18 - Jun 19.