Our Brands > Daily Mail

Circulation & Readership

The most read newspaper in the UK

The Monday to Saturday edition of the Daily Mail circulates over 960,000 copies and has a daily readership of 2 million. The Daily Mail is distributed all over the UK and sells more copies than any other national newspaper. The Saturday edition of the Daily Mail sells an additional 600,000 copies, with 1,569,000 copies being sold that are read by 2.9 million adults, making the Saturday edition of the Daily Mail the most read newspaper in the country! The Daily Mail provides advertisers with unrivalled reach of a predominately cash rich, time rich audience.     
Circulation 967 133
Circulation - Saturday 1 733 549
Readership 2 050 000
Readership - Saturday 2 897 000
Men 944 000 (46%)
Women 1 095 000 (54%)
AB Adults 556 000 (27%)
ABC1 Adults 1 294 000 (63%)
Homeowners 1 691 000 (83%)
Own home outright 1 442 000 (69%)
Savings & investments of £100k or more 366 000
As well as providing national coverage the Daily Mail also allows advertisers to target readers by region. Download the Daily Mail edition split map
Source: PAMCo Jul 19 - Jun 21 | TGI Jul 20 - Jun 21 | ABC Jan 21 - Jun 21