MetroEvening Standard*

Metro - Products and Audiences


Metro was the original mobile product when it was launched on the London Underground in March 1999. Since then Metro has become the largest national daily newspaper in the country, read by over 3.1 million adults.  In London, Metro is the most read national newspaper with over 1.9 million readers every day of the working week. Metro’s success is based upon the newspapers ability to reach a unique and lucrative Urbanite audience that did not previously buy a newspaper – this has been achieved through distributing the right product at the right time in the right place to the right people. Metro’s content is concise, relevant and engaging, presented in a visually appealing, well designed fashion. It remains a sought-out product for the latest news, sport, entertainment and daily features which focus on food, travel, fashion, technology and games, film, music and so much more. Readers get fully up to date with all they need to know for the day ahead and armed with plenty of conversation starters – Metro makes mornings worth talking about. And our carefully targeted distribution network guarantees that Metro gets into the hands of a targeted and specific, aspirational audience that is incredibly valuable to our advertisers. Metro's 'London' edition is now distributed well beyond the capital and can be picked up in Milton Keynes, Southampton, Colchester and Newbury.
For more information on how Metro can work for you and to advertise call 020 3615 0507. Source: PAMCo January 17 - December 17 National/London ITV