MetroEvening StandardLondon classified

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LOANS

Monday to Friday

Londoners are not afraid to make the most of the loan and credit deals that are on offer and the city is home to more ABC1 homewoners than any other region in the country - meaning they can both secure credit and fulfil payment obligations. The capital is also home to more adults who use a credit card at least 2/3 times a week and more people who have 4 or more credit cards than any other region in the country. Metro (London) and the Evening Standard allow you, the advertiser, to reach more Londoners than any other national newspaper.)

In London, Metro and the Evening Standard allow you to reach:

  • 2,489,000Adults - more than any other national newspaper
  • 1,445,000ABC1 Adults - more than any other national newspaper
  • 446,000Adults who have 2 or more credit cards - more than any other national newspaper
  • 118,000Adults who have taken out a loan with a 3 year payback or less
  • 142,000Adults who strongley agree with the statement 'I'm interested in financial services advertising' - more than any other national newspaper
  • 249,000Adults who have ever taken out a loan of £4,000 or more
    - more than any other national newspaper
  • 194,000Adults who have taken out a loan in the last 3 years
    - more than any other national newspaper
  • 170,000Adults who strongly agree with the statement "With a credit card, I can buy things that I couldn't normally afford" - more than any other national newspaper
Source: NRS July 2015 - June 2016 London ITV. TGI April 2015 - March 2016 London ITV